Strategic consulting for premium beauty- and lifestyle-brands
Since we founded Goldstück in 2007 we have exclusively dealt with selective lifestyle-brands and have thoroughly analised their value chain in the German market.
CEO Andrea Steiner worked several years for strategic consulting firms like Oliver Wyman. She provides strategic support to selective beauty brands looking to set foot in the German market with incomparable insight and extraordinary engagement. The brands she takes under her wing have never failed to suceed.
Depending on the needs of our clients we deliver analysis and strategic support in the following fields
- Positioning of the brand
- Analysis of the competitive environment
- Validation of the business model
- Definition of the marketing mix
- Definition of the distribution channels