{"id":13581,"date":"2023-04-19T13:24:04","date_gmt":"2023-04-19T11:24:04","guid":{"rendered":"https:\/\/agentur.goldstueck.com\/brand-strategy\/"},"modified":"2023-04-19T13:24:04","modified_gmt":"2023-04-19T11:24:04","slug":"brand-strategy","status":"publish","type":"page","link":"https:\/\/agentur.goldstueck.com\/en\/brand-strategy\/","title":{"rendered":"Brand Strategy"},"content":{"rendered":"\r\n\r\nStrategische Beratung f\u00fcr Premium-Sch\u00f6nheits- und Lifestyle-Marken\r\n\r\n\r\n\r\n\r\n\r\nSeit der Gr\u00fcndung von Goldst\u00fcck im Jahr 2007 besch\u00e4ftigen wir uns ausschlie\u00dflich mit selektiven Lifestyle-Marken und haben deren Wertsch\u00f6pfungskette auf dem deutschen Markt eingehend analysiert.\r\n\r\n\r\n\r\n\r\n\r\nCEO Andrea Steiner arbeitete mehrere Jahre f\u00fcr strategische Beratungsfirmen wie Oliver Wyman. Sie unterst\u00fctzt selektive Beauty-Marken, die mit unvergleichlichen Einblicken und au\u00dfergew\u00f6hnlichem Engagement den deutschen Markt betreten wollen, strategisch. Die Marken, die sie unter ihre Fittiche nimmt, sind nie erfolglos geblieben.\r\n\r\n\r\n\r\n\r\n\r\nJe nach den Bed\u00fcrfnissen unserer Kunden liefern wir Analysen und strategische Unterst\u00fctzung in den folgenden Bereichen\r\n\r\n\r\n\r\n\r\n\r\nPositionierung der Marke\r\nAnalyse des Wettbewerbsumfelds\r\nSWOT-Analyse\r\nValidierung des Gesch\u00e4ftsmodells\r\nDefinition des Marketing-Mix\r\nDefinition der Vertriebskan\u00e4le\r\n\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">[:en]<\/h3>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Strategic consulting for premium beauty- and lifestyle-brands<\/h3>\r\n\r\n\r\n\r\n\r\nSince we founded Goldst\u00fcck in 2007 we have exclusively dealt with selective lifestyle-brands and have thoroughly analised their value chain in the German market.\r\n\r\n\r\n\r\n\r\n\r\nCEO<a href=\"https:\/\/agentur.goldstueck.com\/en\/team\/andrea-steiner-geschaeftsfuehrerin\/\"> Andrea Steiner <\/a>worked several years for strategic consulting firms like Oliver Wyman. She provides strategic support to selective beauty brands looking to set foot in the German market with incomparable insight and extraordinary\u00a0 engagement. The brands she takes under her wing have never failed to suceed.\r\n\r\n\r\n\r\n\r\n\r\nDepending on the needs of our clients we deliver analysis and strategic support in the following fields\r\n\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n \t<li>Positioning of the brand<\/li>\r\n \t<li>Analysis of the competitive environment<\/li>\r\n \t<li>SWOT-Analysis<\/li>\r\n \t<li>Validation of the business model<\/li>\r\n \t<li>Definition of the marketing mix<\/li>\r\n \t<li>Definition of the distribution channels<\/li>\r\n<\/ul>\r\n","protected":false},"excerpt":{"rendered":"<p>Strategische Beratung f\u00fcr Premium-Sch\u00f6nheits- und Lifestyle-Marken Seit der Gr\u00fcndung von Goldst\u00fcck im Jahr 2007 besch\u00e4ftigen wir uns ausschlie\u00dflich mit selektiven Lifestyle-Marken und haben deren Wertsch\u00f6pfungskette auf dem deutschen Markt eingehend analysiert. CEO Andrea Steiner arbeitete mehrere Jahre f\u00fcr strategische Beratungsfirmen wie Oliver Wyman. Sie unterst\u00fctzt selektive Beauty-Marken, die mit unvergleichlichen Einblicken und au\u00dfergew\u00f6hnlichem Engagement den [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-13581","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marken Strategie Beratung f\u00fcr Premium-Beauty- &amp; Lifestyle Unternehmen<\/title>\n<meta name=\"description\" content=\"Seit 2007 besch\u00e4ftigen wir uns mit selektiven Lifestyle-Marken. Wir unterst\u00fctzen Marken bei ihrer Positionierung in der DACH Region\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agentur.goldstueck.com\/en\/brand-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marken Strategie Beratung f\u00fcr Premium-Beauty- &amp; Lifestyle Unternehmen\" \/>\n<meta property=\"og:description\" content=\"Seit 2007 besch\u00e4ftigen wir uns mit selektiven Lifestyle-Marken. 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