Hello Sunday cares about protecting your skin—all day, every day, 365 days a year. The company has developed sun protection products for all seasons, all weather conditions, and all skin types. It is a common misconception that sun protection is only necessary during the summer months or on vacation. In fact, most skin damage occurs in everyday life (even on cloudy days!).

When it comes to skin health, sunscreen should always be the product of choice to prevent premature skin aging caused by sun exposure. The brand’s mission is to educate people about the importance of sun protection and to offer honest, accessible, and affordable sun protection solutions that provide daily protection against harmful UVA/UVB rays and everyday stressors such as blue light and pollution.

Goldstück managed Hello Sunday’s communications for its launch in Germany, Italy, and Spain from summer 2021 to spring 2023.
With highly successful organic influencer seeding campaigns and a large number of press releases, it quickly became a media darling.